Content Consultant
Whether it’s launching a new loyalty programme, website or campaign, or you’re looking to improve and build on an existing digital strategy, Shannan will guide you through the process and help you create a content plan that transforms your brand’s vision.
Shannan leads all UK CRM copy for global skincare brand StriVectin, working closely with the lead designer and wider team to create engaging, UK-first copy that boosts click rate and revenue.
Shannan led copy for Harrods’ first-ever beauty loyalty rewards programme, MyBeauty. Here, she created a robust tone of voice document used across the business. She is especially talented when it comes to using language to build a brand, and can help develop a strong, clear, tone of voice that gets the correct message across to consumers.